LUME

Turning brands into experiences

WE ARE FORAY

Foray is a band of brand experience specialists who bridge the gap between brands and consumers. Part of the Distilleri Group of companies, we create immersive, transformative experiences.

The team at Foray is made of a mix of integrated thinkers and skillful doers. This ensures we run each experience to deliver the best results.

Meet the Team

Explore Works

We are a global agency based in Los Angeles – a collective of passionate designers and developers

FESTIVALS

LAUNCHES

DIGITAL ACTIVATIONS

Our Projects

GPSS 2025 - HIT THE APEX

Client:

CapitaLand

A precinct-wide GPSS festival at Clarke Quay combining live music, motorsport-inspired competition and interactive brand collaborations to bring race-week energy beyond the racetrack.

2025

BYD ATTO 2 LAUNCH

Client:

Vantage Automotive Limited

A lifestyle-led launch at Zouk Singapore that introduced the BYD ATTO 2 to a new generation of younger, urban drivers.

2025

WINGS OF CHRISTMAS

Client:

Wisma Atria Singapore

Wings of Christmas was a charity-first Christmas activation at Wisma Atria, in the heart of Singapore’s busiest shopping street, blending festive installations, upcycled doll couture, interactive experiences, and creative workshops.

2025